The Origin of 255 Studio Fvchsia

255
/ two five five /
Based on the first 3 digits of Fvchsia color RGB: 255,0,255. Our roots are hot pink so we are expanding on that in a new way. 

studio
/ ˈsto͞odēō /
A place used for creative work. As we build this next chapter it is happening right here at our studio.

fvchsia
/ FEW-sha /
A flower but also a vibrant pink. This combines our love for bright color play with an added floral & feminine touch. 

The activewear you know & love from Hey Girl Run is evolving under a new name.

For 5 years Hey Girl Run has been making your favorite activewear for running. Known for our shorts & bright colors. We started noticing girls wearing our activewear for all of their favorite activities... not just running! With 255 Studio Fvchsia we wanted to create a place where all women felt invited to shop. Runners, hikers, walkers, swimmers, bikers, rock climbers, cross fitters & every activity in-between. Still rooted in performance & made for movement. This is how 255 Studio Fvchsia was born.